About us


A network of strong partnerships

We have an extensive network of retail partners and are members of several national and international professional organisations. In addition, Yagora cooperates with a large number of leading universities and colleges. This enables us to maintain a constant exchange with actors from the relevant areas of industry, retail and science.


Solution Partner of GS1 Germany


As an independent service provider, GS1 Germany drives the development and implementation of open, cross-industry, worldwide standards and offers its customers tailored solutions to ensure the smooth flow of goods and data. GS1 Germany also develops process and rationalisation recommendations based on these standards.

GS1 Germany is the organiser of the ECR Day as well as several congresses in the area of shopper/category management.

Yagora is a solution partner in the GS1 Germany network as well as being GS1 Germany’s official training partner for shopper research as part of the Category Manager certification scheme.
As a partner company to GS1 Germany, Yagora thus promotes its standards and process recommendations and actively implements them.


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Yagora Solution Partner GS1 Germany Logo



ESOMAR is an organisation that promotes, improves and drives market research worldwide. ESOMAR enables an ongoing dialogue with its 4,900 members in over 130 countries by promoting a comprehensive programme of industry-specific and thematic conferences, publications and best practice guidelines. In collaboration with a number of associations around the world, ESOMAR also provides ethical advice and actively promotes self-regulation.


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Yagora Esomar Member

MMM Club


The MMM Club is a platform for exchanging experiences about modern market methods. MMM is unique due to its structure and concept: the club has existed as a registered association since 1962. Its members are the top decision-makers in the consumer goods industry - all of them opinion leaders from retail and industry as well as related sectors.


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Yagora MMM Club Member

The Consumer Goods Forum


The Consumer Goods Forum (CGF) is a global, parity-based industry network that is driven by its members. It brings together the CEOs and executives of over 650 retailers, manufacturers, service providers and other stakeholders in over 70 countries, and reflects the diversity of the industry in terms of geography, size, product category and format. Forum member companies have combined sales of 2.5 trillion euros. Its retailer and manufacturer members directly employ nearly 10 million people with about a further 90 million relaed jobs along the value chain.


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Yagora Consumer goods forum